Customer order portal

Effective and automated B2B online selling platform

Enabling distributors and manufacturers to sell products from a customer specific online catalogue


Receiving and managing orders from customers who do not place orders electronically can be really painful. It can require manual, error-prone, time-consuming processes such as re-keying of data and manually communicating individual order updates.

Web Buyer enables organizations to extend their sales channel by having an online presence, allowing customers of all sizes to purchase products through an online sales portal.

This enables a more streamlined and efficient channel to market, aiding easy communication between customer and supplier, and providing 24/7 access and visibility of order status.

How Web Buyer can benefit your business


Process improvement

Eliminate errors from re-keying information and save time while providing the seller with a digital sales channel

Customer satisfaction

Quick and easy order placement, with 24/7 access to order and account information

Full visibility

Complete transparency of customer orders, shipments, invoices, statements, claims and available credit

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Web Buyer features


Specifically designed to support and facilitate the sales process and the easy management of customer relationships, Web Buyer incorporates key functionality to make this possible:

Enables connectivity of all customers regardless of size and capabilities

Allows all customers to transact electronically and be kept up to date on order progress

Browser-based solution is easy to access – only requirement is an internet connection

Great addition to EDI connectivity through the Proagrica Network

Configure with your company branding

24/7 access to order information

Modular solution with functionality which can be expanded as selling processes are refined

Send and receive order documents electronically

How can Web Buyer help you?


  • Provide a platform to enhance customer relationships
  • Enable easy ordering and access to order status information to improve customer satisfaction and loyalty

See how we’ve helped others like you

View customer story

Related resources


How can we help?


Your business is our business. Our team of experts can help deliver the right solutions to suit you.

Contact us